auvergne rhone-Alpes region

The first moutain region of Europe

Auvergne Rhône-Alpes has become one of the largest regions in Europe, more populated than 13 of the European Union’s 28 member states. Covering an area of nearly 70 000 km², or 13 % of the territory of mainland France, it stretches from the Massif Central in the West to the Alps in the east.


With 70% of its territory mountainous, Auvergne-Rhône-Alpes is the largest mountain region in Europe. It features a huge diversity of territories, including mountain ranges, rural areas, major metropolitan centres, as well as natural parks and historically industrial areas.


Auvergne Rhône-Alpes is the 2nd top tourist region of France, generating €20 billon in revenue from tourism, 168 000 paying jobs and around 180 million overnight stays annually. The “Auvergne-Rhône-Alpes Tourisme” regional committee is the community’s armed wing in promoting the region’s territories and attractions.



Tourism for all

The Auvergne Rhône-Alpes region remains the French leader in mountain holidays, both in winter and summer, and the No. 1 region in France for Tourism for all (Holiday Villages, holiday centres, collective accommodation).


Every year, the region offers 60 million overnight stays in the mountains, thus bolstering the importance of this industry in the regional tourism economy: it is the world’s number one skiing destination, boasting 150 resorts, 2 300 ski lifts and 40 million skiing days, which is 72% of the national total.

Some 750 collective accommodation structures are spread out over the territory, 70% of which are in mountain areas, as well as 44% of the region’s 2 907 hotels.


Developing and adding value to these holiday venues, in particular the centres and villages within the Tourism for All network plays a crucial role in terms of territorial planning, access to holidays for all, for families, or youth discovery trips (discovery classes, holiday camps, collective trips).