Master in International Marketing, Carl Duisberg Gesellschaft Germany
Bachelor of Marketing with a focus on International Trade, Rafael Landívar University of Guatemala
Graduate in Formulation of Tourist Projects - INAP INGUAT 2015
Planning and Strategic Management of Tourism - Spain / SITCA
Director, Tourism Product Development Department - 2016 to date
Head of the Unit of Competitiveness, International Cooperation and Investment - 2015
Adviser and member of the SUSTAINABLE TOURISM MASTER PLAN WORKING GROUP - 2014
Relay to the World Tourism Organization, Mundo Maya Organization, Cooperation Projects and others
Head of Marketing Division and Head of Promotion Department - 2009-2010
European Markets Advisor - 2008-2009
Executor of the Change Plan of the ‘Agencia de Promoción turística de Centroamérica’ (Central American Tourism Promotion Agency - CATA).
Collaborator of the Strategic Plan for Sustainable Tourism Development of Central America.
FUNDESA y CACIF - Project Advisor "Guatemaltecos Mejoremos Guatemala" (Guatemalans improve Guatemala) / Vision Tourism - 2011
Al-Invest Guatemala / Chamber of Tourism (CAMTUR) - Consultant of the Virtual Tourism Fair - Technical Advisor for SMEs to the European tourist markets - 2011
AGEXPORT - Director of the Marketing and Communication Department - 1998 - 2008
Trainer "Cultura Turística en Centroamérica" SITCA, "Best Service" certification program in service-oriented culture, Good Practices for Sustainability in Rainforest Alliance Program Companies
Professor at the Universidad Rafael Landívar. Economics / Revision of theses and private exams
Scholarship Holland - Promotion of Exports to European Countries for Directors of Exporting Promoting Organizations. CBI - Rotterdam, Holanda
GYZ Alemania - Formulation of projects with ZOPP methodology, moderation techniques and group management.
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The International Social Tourism Organisation (ISTO), initially created under the name International Bureau for Social Tourism (B.I.T.S.) in 1963, is an international non-profit making organization whose mission is to promote access to leisure, holidays and tourism for all i.e. young people, families, senior citizens and disabled people. It also wishes to promote sustainable and solidarity tourism to the benefit of the local population and with respect for natural and cultural heritage.